How do you measure the success of your company? One of the most important goals of any business is to be financially healthy. There are countless ways to boost your bottom line, but often the best way is to focus on your team. Its easy to make a business look good on paper, but if […]
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Watch the money
“How much life insurance do you have?” Zig Ziglar liked to say that with that one question, you could tell if someone was a successful life insurance agent. If they’re not willing to buy it with their own money, how can they honestly persuade someone else to do so? If you’re in the music business […]
Don’t go to the supermarket when you’re
Looking for seekers (who are looking for you) “Don’t go to the supermarket when you’re hungry.” The reason is obvious–when you’re hungry, you’re likely to buy things. The risk is that you’ll buy something you don’t need, because, of course, all that buying isn’t actually making you less hungry. The same thing is true […]
Are you hiding from the mission ?
We do this in two ways: The first is refusing to be clear and precise about what the mission is. Avoiding specifics about what we hope to accomplish and for whom. Being vague about success and (thus about failure). After all, if no one knows exactly what the mission is, it’s hard feel like a […]