You need to choose.
Customers hear you say, “here, I made this,” and they buy or they don’t buy.
Clients say to you, “I need this,” and if you want to get paid, you make it.
The customer, ironically, doesn’t get something custom. The key distinction is who goes first, who gets to decide when it’s done.
The provider is rarely better than the clients he is able to attract. On the other hand, the creator often gets the customers she deserves…
The world is changing quickly. According to Wired.com, before the end of this century, 70 percent of todays occupations will likewise be replaced by automation. Thats an important fact for both job seekers and businesses to keep in mind. Robots are coming. Are you ready? Businesses of all shapes and sizes are starting to wonder […]
So, if it’s true that to a person with a hammer, every problem looks like a nail, the really useful question is, “what sort of hammer do you have?” At big TV networks, they have a TV hammer. At a surgeon’s office, they have the scalpel hammer. A drug counselor has the talk hammer, […]
You will never be out of work if you can demonstrably offer one of the following: Sales Additive effort Initiation Sales speaks for itself. If you can sell enough to cover what you cost and then some, there will always be someone waiting to hire you. Additive effort is distinguished from bureaucracy or feel-good showing […]
