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Tag Archives: trainings in mombasa
What spoiled wrecks
There’s nothing wrong with abundance and joy. But being spoiled causes two real problems: As a community increases in wealth, the number of spoiled citizens increases as well. It’s often the acid that corrodes the magic that created the wealth … Continue reading
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Ultimate Victory
Kathryn Kuhlman said “I have come to the conclusion that this age knows almost everything about life___except how to live it” . It is not enough to know about life,we must know how to live life. We have handed over … Continue reading
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Dreams, plans -where is the contradictions
Dreams are fine. And dreams involve contradictions. We want this AND that, but both can’t happen. That’s what keeps them from being plans. Plans embrace boundaries and reality, they don’t ignore them. Plans thrive on scarcity and constraints. Plans are … Continue reading
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Other people’s problems
It’s surprisingly easy to be generous and find solutions to our friend’s problems. Much easier than it is to do it for ourselves. Why? There are two useful reasons, I think. FIRST, because we’re unaware of all the real and … Continue reading
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When data and decisions collide
Until recently, most of the decisions we were called on to make were based on hunches, insight and a little bit of data. Occasionally, a field like direct marketing would develop into something quite data-driven (“I don’t care if you … Continue reading
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Nothing Without You
“Nothing Without You” is a powerful worship song by Dr. Tumi that resonates deeply with believers who recognize their complete dependency on God. The song’s lyrics express a heartfelt acknowledgment that apart from God, we are nothing and can do … Continue reading
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Can’t top this
Getting someone to switch is really difficult. Getting someone to switch because you offer more of what they were looking for when they choose the one they have now is essentially impossible. For starters, they’re probably not looking for more. … Continue reading
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Freedom and responsibility
Which do you want? Freedom is the ability to set your schedule, to decide on the work you do, to make decisions. Responsibility is being held accountable for your actions. It might involve figuring out how to get paid for … Continue reading
Your competitive advantage
People are fickle, but we’re generally rational. When someone makes a choice (hiring, firing, choosing a vendor, buying a soda) they’re using some sort of internal logic and reasoning to support that choice. As a marketer, you win when they … Continue reading
More vs. better
If every building in the shopping district in a big city was owned by one landlord, rents would go up. So would the prices of everything sold. The landlord would keep a significant percentage of each store’s profits and innovation … Continue reading
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