Explore Experience Audit…

  When was the last time you went to a supermarket and watched customers look at your product?when was the last time you were a mystery shopper for your own products or service? If managers would call their own customer services lines and have to wait forever,trapped in “voice mail jail” those truly committed to…Read moreRead more

The 3 Decisions That Made Mandela a Truly Great Leader

Only a handful of people in a century command the global authority that Nelson Mandela does. These three crucial judgments cemented his greatness. Nelson Mandela’s life story has long since become a legend, one that transcends borders, race, language, or culture. His leadership truly belongs to the world. It would be absurd–let alone disrespectful to…Read moreRead more

Solving the problem isn’t the problem…

The problem is finding a vector that pays for itself as you scale. We see a problem and we think we’ve “solved” it, but if there isn’t a scalable go-to-market business approach behind the solution, it’s not going to work. This is where engineers and other problem solvers so often get stuck. Industries and organizations…Read moreRead more

Run your own race…

The rear view mirror is one of the most effective motivational tools ever created. There’s no doubt that many people speed up in the face of competition. We ask, “how’d the rest of the class do?” We listen for someone breathing down our necks. And we discover that competition sometimes brings out our best. There’s…Read moreRead more

Adopt vs. adapt….

An early adopter seeks out new ideas and makes them work. An adapter, on the other hand, puts up with what he has to, begrudgingly. One is offense, the other is defense. One requires the spark of curiosity, the other is associated with fear, or at least hassle. Hint: it’s not so easy to sell…Read moreRead more